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E-commerce Manager

Valentines Austin is seeking a results-oriented E-commerce Manager to drive the company’s e-commerce goals, including new client acquisition and customer loyalty. Under the direction of the Marketing Director, the E-commerce Manager will work cross-functionally to increase web traffic with SEO strategies and increase conversions on the company’s website while ensuring key performance indicators are aligned with sales and marketing objectives. The ideal candidate is an organized, creative, and detail-minded individual with a passion for e-commerce and fashion. Ultimately, this role is responsible for maintaining accuracy and aesthetic appeal of all products and product collections on the website.

ABOUT THE COMPANY

Valentines is a luxury boutique with a collection of ready-to-wear, shoes, accessories, fine and fashion jewelry, and home décor. In 1999, Teresa Windham opened the first Valentines location in Austin, Texas with a mission to “find the clothes you love to wear.” With a second location at Kerbey Lane Village that opened in 2015, both boutiques are glamorous havens that encapsulate Teresa’s passion for art, fashion, travel, and design in a relaxed, welcoming atmosphere.

Today, the team at Valentines continues to travel the world to hand select clothing that fits every aspect of women’s lives. Our team of stylists works with clients to create custom edits that elevate everyday essentials and tailor looks for special occasions. Whether we are styling a long-time client or welcoming someone for the very first time, helping each woman tap into her inner joy and feel gorgeous remains at the core of all we do.

KEY RESPONSIBILITIES

Design & implement e-commerce strategies that align with sales goals:

  1. Stay up-to-date with current technologies and trends in e-commerce, SEO tools, website analytics, and applications
  2. Suggest and implement new website features and functionality to increase conversions and web traffic from new users
  3. Other tasks as assigned

Manage online inventory:

  1. Publish products from Lightspeed IMS to Shopify website 
  2. Physically lay eyes on incoming merchandise to ensure all product information is uploaded correctly including material composition
  3. Work closely with buying team to access and reference digital order sheets, and verify all aspects of each product uploaded is accurate
  4. Notify supervisor of any discrepancies in price, color, size, material, or shape of products before publishing
  5. Match images of products to SKUs in inventory management software (Lightspeed currently)
  6. Upload product information to Lightspeed including adding keywords for SEO and enriching product data with the appropriate tags and attributes to ensure a great customer experience
  7. Find or write descriptions of products and designer collections
  8. Request permission to use assets from vendors to ensure compliance with  copyright law
  9. Upload all product media to Shopify, activate sales channels
  10. Photograph products and edit product photos as needed
  11. Maintain product listing consistency across all product types and collections including but not limited to product image size and color, product titles, size references, color swatches, variant views, etc.
  12. Input product sibling color codes for product styles with multiple colors
  13. Merch designer and category collections by color, style, or matching sets

Enhance existing direct search sales channel with SEO strategies:

  1. Research and propose strategies that improve Valentines position in organic search results such as image naming conventions
  2. Implement approved strategies and document SOPs as they are developed
  3. Add product and category metafields into Shopify product listings

Manage seasonal sale price changes:

  1. Mark down prices on designers, collections, or individual items as seasons change
  2. Price match product prices from vendor websites

Manage regular website updates:

  1. Update hero images seasonally
  2. Design banners for various campaign promotions
  3. Update main menu navigation to direct traffic to relevant promotions and collections
  4. Use Shopify theme documentation and support to update website as needed
  5. Update Designer Page listings as new brands arrive and older brands filter out

Report on performance metrics:

  1. Monitor, track, and report on e-commerce performance and metrics on a high level monthly, and with data deep-dive quarterly
  2. Identify performance trends and extrapolate meaning to apply to future content development strategies

Maintain a safe work environment:

  1. Any level of negative behavior, from incivility or rudeness up to bullying and harassment, creates a toxic and destructive environment, will not be tolerated and is cause for termination
  2. Dress appropriately and follow dress code guidelines
  3. Smoking or vaping of any kind, drinking, or the unlawful use of drugs is prohibited in the workplace

Other tasks as assigned

Reports to Director of Marketing

QUALIFICATIONS

  • Proven track record of success in e-commerce
  • At least 2 years of experience in e-commerce management
  • At least 2 years experience with Shopify
  • At least 1 year of experience implementing effective SEO strategies 
  • Ability to work in a group and is cognizant of others’ priorities to help achieve the goals of the group
  • Ability to follow directions from management
  • Ability to work in a deadline-driven work environment, with attention to detail and effective prioritization
  • Strong verbal and written communication skills

SCHEDULE

  • Full-time salary position
  • Must be available to work on-site at Davenport Village Monday - Friday from 10am-6pm
  • This position is in-person only

BENEFITS

  • Up to 50% of healthcare covered on the first of the month after 60 days. For example, if hired on or prior to August 1st, the plan would become effective November 1st
  • Employee discount on store merchandise after 60 days
  • Lunch provided at least 2 days per week

COMPENSATION

  • Annual Salary commensurate with experience

APPLY

  • Email your resume and reason for interest to careers [at] valentinesaustin.com.

If hired for this position, the candidate will be provided adequate equipment to complete their responsibilities.