Sofía Sanchez de Betak, aka "Chufy", is a world-renowned style icon and expert globetrotter. Born in Buenos Aires, today Sofía splits her time between NY, Paris, and Mallorca. Founded in 2017, Chufy is a fashion brand with a focus on sustainable fabrics and hand-painted patterns. Sofia's bold and vibrant designs are influenced by every place she visits and each person she meets. Chufy reflects a modern sensibility combined with traditional elements.