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Explore our featured collections.

THE GREAT.

Emily Current and Meritt Elliott have been business partners for almost two decades. Their journey as entrepreneurs, brand builders, stylists and designers have led them to their most proud achievement to date - a fully realized women's wear collection, aptly called, THE GREAT. Champions of supportive female friendships and the spirit of creative fearlessness, Emily and Meritt are known for their authentic, kind and optimistic approach to both design and life. They focus on an all-American classic look you can only dream of finding in vintage stores that are cozy and easy to wear.

35 Results

The Stetson Western Bandana | Navy

The Stetson Western Bandana | Navy

The Great

$45.00

Unit price
per 

2 colors
The Gus 6X Hat | Ranch Tan

The Gus 6X Hat | Ranch Tan

The Great.

$525.00

Unit price
per 

2 colors, 4 sizes
  • 6 7/8
  • 7
  • 7 1/8
  • 7 1/4
The Western Narrow Belt | Cream With Silver

The Western Narrow Belt | Cream With Silver

The Great.

$175.00

Unit price
per 

3 sizes
  • S
  • M
  • L
The College Sweatshirt Stetson Graphic | Washed White

The College Sweatshirt Stetson Graphic | Washed White

The Great.

$225.00

Unit price
per 

1 color, 4 sizes
  • 0 / XS
  • 1 / S
  • 2 / M
  • 3 / L
The Big Buckle Belt | Cognac With Brass

The Big Buckle Belt | Cognac With Brass

The Great.

$195.00

Unit price
per 

3 sizes
  • S
  • M
  • L
The Slim Tee | Heather Grey

The Slim Tee | Heather Grey

The Great.

$95.00

Unit price
per 

3 sizes
  • 0 / XS
  • 1 / S
  • 2 / M
The Wide Leg Cropped Sweatpant | Varsity Grey

The Wide Leg Cropped Sweatpant | Varsity Grey

The Great.

$175.00

Unit price
per 

3 sizes
  • 0 / XS
  • 1 / S
  • 2 / M
The Fleece Rookie Sweatshirt | Almost Black

The Fleece Rookie Sweatshirt | Almost Black

The Great.

$185.00

Unit price
per 

3 sizes
  • 0 / XS
  • 1 / S
  • 2 / M
The Crop Tee | Almost Black

The Crop Tee | Almost Black

The Great.

$95.00

Unit price
per 

3 colors, 3 sizes
  • 0 / XS
  • 1 / S
  • 2 / M
The Slim Tee | True White

The Slim Tee | True White

The Great.

$95.00

Unit price
per 

3 sizes
  • 0 / XS
  • 1 / S
  • 2 / M
The Little Tee | True White
Out of Stock

The Little Tee | True White

The Great.

$95.00

Unit price
per 

2 colors, 3 sizes
  • pimento stripe
  • 0 / XS
  • 1 / S
  • 2 / M
The Crop Tee | True White

The Crop Tee | True White

The Great.

$95.00

Unit price
per 

3 colors, 3 sizes
  • 0 / XS
  • 1 / S
  • 2 / M
The Crop Tee | True Navy

The Crop Tee | True Navy

The Great.

$95.00

Unit price
per 

3 colors, 3 sizes
  • 0 / XS
  • 1 / S
  • 2 / M
The Quilted Liner Parka | Army w/ Hot Orange
40% off

The Quilted Liner Parka | Army w/ Hot Orange

The Great.

Regular price $595.00 $357.00 Sale

Unit price
per 

2 sizes
  • 0 / XS
  • 1 / S
The Vintage Army Pant | Classic Army
50% off

The Vintage Army Pant | Classic Army

The Great.

Regular price $350.00 $175.00 Sale

Unit price
per 

4 sizes
  • 25
  • 26
  • 27
  • 28